The challenge
A well-established Brussels notary office had built a strong reputation through word-of-mouth, but almost no presence in local search. When people searched for a notary near them, competitors showed up — not them. Referrals kept the practice running, but growth had a ceiling nobody could see past.
What we did
We rebuilt the website around what people actually search for when they need a notary — real estate transactions, successions, and local intent searches like "notary near me." That meant an optimized Google Business Profile, a site structured around real search intent instead of internal jargon, and ongoing content as part of a broader organic growth strategy — answering the exact questions people type into Google before they ever pick up the phone.
The result
Online appointment requests increased by 200%, and the practice now shows up as one of the first results for notary searches in their area — turning a channel that used to bring in almost nothing into one of their most reliable sources of new clients.